FLIGHT SEARCH AND BOOKING
ON MOBILE APPS
Digital sales is now de-facto for several airlines worldwide. Yet, airlines' mobile sales experience are ways off from being perfect. videc's App in the Sky is your only resource to assess the evolution of airlines building a native and seamless mobile shopping and booking experience.
Search is a fundamental precursor to bookings. But even today, native flight search is not supported by all airline Android apps. While the argument over what's more superior – app vs. web – may still be contentious, enter progressive web apps (PWA) to further disrupt the mobile commerce landscape.
Many airlines serve international markets and routes, therefore offering multiple languages in their mobile apps. English, no doubt, is the most dominant language across airlines' Android apps, but native languages – especially Mandarin, Japanese, Korean
– take precedent in select markets.
Full Services Carriers
Airlines That Do Not Support Multi-Language
Booking Trends on Airline
There is a strong co-relation between flight search on mobile apps and the subsequent booking module. Apps that don't support native flight search naturally lose out on offering a seamless booking experience. This leakage is visible across prominent airline brands.
Airline Apps That Do Not Support One-Way
and/or Return Booking Capabilities
Airline Apps That Do Not Support Multi-City Bookings
Airline Apps That Do Not Support Same Day Booking
Airline Apps That Support Same Day Booking