- Booking patterns, seasonality and source market identification
- Understanding loyalty and repeat traveler behavior
- Correlating source market information with traveler demographics and deriving meaningful patterns.
What gets measured, gets managed. videc transforms data for travel, tourism and hospitality companies into actionable insights.
Data has many facets – each facet provides a different perspective when viewed from different dimension. It transcends into intelligence when data scientists unleash their data prowess, blend it with the domain expertise and transform it into an insightful analysis offering patterns, parallels, personas and outliers that so far weren’t in the realm of your ken.
videc follows and has successfully implemented a three-pronged approach to analyze data.
Merge and normalize
multiple data sets.
Critical metrics by analyzing
different aspects of guest behavior.
Guest insights, thereby increasing
yield and incremental revenues.